How to improve your social media presence for Small Business in Dubai

How to improve your social media presence

Blog posts are generally made up of both mediocre content and attention-grabbing paragraphs. With that in mind, to get more shares and mentions on social media, you need to be very careful about which pieces of text you share to get as many users to access and then read the article itself. In addition to the method of sharing attention-grabbing content on social networks, in the following lines I have listed a few other methods that, once you have applied them, can significantly increase the number of shares of your blog posts on social media. Click here for Social Media Services in Dubai

Social media sharing buttons:

Following studies that I have done on several blogs, both Romanian and international, I have noticed, among other things, that very few of them have buttons for sharing articles on social networks. This is totally wrong. If you do not have such buttons and you want to share an article from a site/blog, you must copy the link accompanied by a text and an image and then add it to your profile or page on the social network you use. This is a process that can be avoided very easily. All you have to do is add buttons to your blog articles that do this. Thus, with a single click you will be able to share any article. This convenient method will certainly increase the number of shares of the articles you have created.

Make sure that the sharing buttons are visible and easy to find:

There are blogs that have sharing buttons but they are not visible enough for users. Sometimes these buttons are above the article, sometimes they are at the bottom or even on the side. I have encountered situations where the buttons were in different places on the page depending on the social network. This problem can be solved very easily. For example, on our blog the sharing buttons are on the side and even if you scroll down the page they move to the section you are viewing. This way any user will be able to share the article without having to look for the buttons with which they can do this.

Add quality content to your blog:

I have noticed recently that most people who create content on blogs design it more based on the search engine's indexing algorithms than for the people who read it. It is good to respect the principles on which articles are indexed, but let's not forget that our readers are people. It is very important that the articles created are addressed to readers and have value for them. It is useless to have a good number of keywords if your content is not of quality. Currently, Google takes into account both the quality of the text and the number of people who read it when indexing your blog. Also, if the reader does not think that your article is of quality, they will not share it. So you will also lose the number of mentions on social media. Remember, write quality content and we guarantee that sooner or later it will be shared.

Use images in your posted articles:

As I said in previous articles, use as many images as possible in the content you add to your blog. Let's not forget that there are social networks like Pinterest and Instagram that are based only on images. Of course, on other social networks like Facebook, Twitter or Google+, the interaction with posts is much greater if images are included. Therefore, it is imperative to add images to your blog articles so that when they are shared, an image also appears in the newly added post. Also, to make your brand better known, you can add your logo to each image.  We recommend using a site with free images like pixabay.com.

Share your own content:

If your blog or website doesn’t have a huge audience, you should start sharing your own content on your personal social media accounts. Remember, if you don’t like your content enough to share it, why would your readers? According to a market study, 77% of bloggers share their own content up to three times at different times if they have a blog that is not very well known. Apply this method yourself and you will see how slowly, slowly the number of readers of your blog will increase.

Create impactful headlines:

Did you know that only two out of ten people read the content of your article, while eight out of ten people read your headline? In our opinion, if the title of your article is boring or uninteresting, it is unlikely that the article in question will be shared by readers.  If this title does not inspire curiosity or interest to be appreciated or shared, you will not get traffic to your blog from the article you have created.

Never forget that success from an online marketing strategy only comes with constant work. To get more shares for your content, you must first make sure that you have an audience and then make the distribution easy and interesting. Try to follow the methods that I wrote above and you will see how the number of shares on social media of your articles will increase considerably.